Master control group history

Master control group (MCG) is an established tool for excluding parts of the contact database from all communication over a period of time. Usually the purpose of exclusion with master control group is to measure the effect of marketing activities over periods of time.

Field	Description	Data type	Example value
contactId	The unique contact ID	GUID	a72d5017-827c-40dd-8585-abc90086e0ac
startDateTime	When the contact was put in the control group	datetime	2020-06-28T21:59:59+01:00
endDateTime	When the contact was taken out of the control group	datetime	2020-07-28T21:59:59+01:00
isInMasterControlGroup	If a contact is in this control group	boolean	true
changeType	Not applicable	string	CREATE/UPDATE/DELETE

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Master control group history